PLANTERS: Premium Planters for Mercedes‑Benz Stadium | Commercial Greenery Installation by UPScapers

PROJECT

Mercedes Benz Stadium (Home of the Atlanta Falcons), Atlanta GA – Commercial Design, Greening Project: Ultra-Realistic Faux Foliage Planters

What We Did

What: Commercial

Location: Stadium

Materials:
-Multi-Species Greenery Panels
-Large Grasses for Designing

-Loose Lush Green Foliage for Designing

Client

Other Details

Install Date:
October 2022
Stadium/Entertainment

Bringing Greenery to the Gridiron: Planters for Mercedes‑Benz Stadium (Atlanta Falcons)

When it comes to enhancing major sports and entertainment venues, greenery isn’t just décor—it’s a strategic design tool. At Mercedes‑Benz Stadium in Atlanta, home of the NFL’s Atlanta Falcons, UPScapers partnered with Czarnowski Display Service to introduce premium planters that add warmth, visual texture, and brand‑forward design to one of the country’s most high‑energy environments. This commercial installation demonstrates how thoughtfully placed greenery can elevate fan experiences, enhance sponsor activations, and bring a welcoming, biophilic touch to high‑traffic spaces.

Why Greenery Matters in High‑Traffic Stadium Environments

For stadium operators and experiential agencies, greenery must be more than attractive—it needs to deliver consistent performance in extreme conditions. In sports venues, foot traffic is intense, lighting varies dramatically, and spaces are constantly reconfigured for games, concerts, and private events. Faux greenery provides the perfect combination of:

Instant visual impact
High durability
Zero‑maintenance operation
Brand‑friendly design flexibility

In venues where maintenance crews can’t water or replace plants daily, engineered greenery becomes the smartest, most reliable solution.

The Challenge Behind the Beauty

Mercedes‑Benz Stadium and Czarnowski Display Service needed a greenery solution that would:

Enhance fan‑facing spaces like concourses, clubs, VIP zones, and sponsor activations
Create premium, intentional design moments in an otherwise industrial architectural environment
Withstand heavy crowd movement, variable lighting, and rapid reconfiguration
Eliminate the maintenance burden of live plants, which require daily care to survive indoors
Support the Falcons brand and experiential buildouts

In short, they required a stadium‑grade, professional‑looking greenery solution that could survive the demands of a major sports venue.

The Solution: Commercial Planters Designed for Stadium Use

UPScapers delivered a coordinated collection of premium planters chosen specifically for Mercedes‑Benz Stadium’s commercial environment.

A Unified Planter Design Language

Multiple planters were specified to create visual cohesion across various stadium zones.
Finishes were selected to complement both Falcons branding and Czarnowski’s experiential design elements.
The planters were chosen for durability, stability, and the ability to hold up in high‑traffic public environments.

Commercial‑Grade Faux Greenery

High‑realism artificial greenery provides lush, consistent color and density—no irrigation, no dead plants, no replacements.
The greenery softens steel, concrete, and LED‑heavy spaces, creating more human‑centered, welcoming environments.
Biophilic design elements help fans feel grounded in an otherwise high‑energy arena.

Implementation

The installation was strategically coordinated around the stadium’s demanding schedule. Key implementation priorities included:

Seamless integration with Czarnowski’s experiential displays
Alignment with operations, security, and crowd‑flow requirements
Delivery and placement timed to avoid interfering with games and events

The result: a smooth rollout and a visually cohesive addition to one of the most sophisticated stadium environments in the country.

The Results

A Better Fan and Guest Experience

Strategically placed greenery transforms the feel of the space:

Softer, more inviting concourses and fan zones
Premium lounge and club environments
More human‑scaled spaces in a massive venue

Even small bursts of greenery dramatically enhance the guest experience.

A Branded, Photo‑Ready Venue

Mercedes‑Benz Stadium is constantly on camera—NFL broadcasts, concerts, corporate events, social content, VIP programming. The planters now help:

Frame sponsor activations
Create premium backdrops for photo moments
Improve visual cohesion for televised and live‑streamed events
Support the Falcons’ brand identity

Effortless Operation

With faux greenery:

No irrigation
No pruning
No seasonal replacement
No risk of dying plants
No additional workload for stadium operations

This ensures consistent beauty even during intense event cycles.

Future‑Ready Design Flexibility

The planters can be redeployed as the stadium’s needs evolve—supporting:

New sponsor activations
Flexible fan‑experience zones
Reconfigured club or concourse layouts
Seasonal design changes

They become a long‑term asset for Czarnowski’s experiential programming and the stadium’s overall design strategy.

Why Czarnowski and Mercedes‑Benz Stadium Chose UPScapers

Expertise in commercial, high‑traffic environments
Ultra‑realistic greenery ideal for premium venues
Maintenance‑free solutions that remove operational burden
Design alignment with experiential agencies and brand teams
Greenery that looks incredible in person and on camera

For stadiums, arenas, and large venues, faux greenery is no longer just an aesthetic choice—it’s a strategic one. Contact us today to bring your vision to life.